The Cold, Hard Data of Soda Ice via wired

Depending on whom you ask, either ice-fiends are suckers who pay for frozen water or ice-avoiders are cheapskates with a perverse attachment to warm fountain syrup. To settle this once and for all, we went to a local cineplex and bought three Cokes with varying amounts of cubes at 4 smackaroos each. Then we broke out our thermometers and measuring cups. The cold, hard data says it all.