The very first impression – Green Apple, Grapefruit, Basil
The character – Aromatic notes, Sage, Jasmine
The trail or memory –Fir Balsam, Cedarwood, Patchouli
Inspired by the shape of the robust army water flask with its silver screw top and green canvas strap, the non-conformist design of the original HUGO Man flacon instantly captured the creativity of the free-thinking young men for whom the fragrance was designed.
Karim Rashid has used his strong contemporary vision to design a functional new concept. Inspired by the fluidity of the fragrance, the bottle and packaging are adorned with unique digital data-fluid graphic effects signifying a rocky terrain and a flowing topography.
All editions are put together by hand.